000 00442nam a2200181Ia 4500
008 200428s9999||||xx |||||||||||||| ||und||
020 _a0-07-058194-0
_c430
040 _aMAIN
041 _aEnglish
082 _a659.1
_bBEL
100 _aBelch, George E.
245 _aAdvertising and promotion: an integrated marketing
250 _a6th ed.
260 _bTata Mcgraw Hill
_c2003
300 _axxvi,
650 _aCOMMERCE
942 _cGB
999 _c5456
_d5456