Lee, Alvin <br/><br/>
Marketing strategy  A life cycle approach 

 -  Cambridge University Press  2014 
 - 299 
<br/><br/> 24-Nov-2017  395 
<br/><br/><label>ISBN: </label>978-1-107-41441-9  795 
<br/><br/><label>Subjects--Topical Terms: </label><br/>COMMERCE
<br/><br/><label>Dewey Class. No.: </label>658.8  / LEE