Marketing management (Record no. 7724)
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000 -LEADER | |
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fixed length control field | 00426nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200428s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9-78813E-12 |
Price | 699 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Acharya Narendra Dev College University Of Delhi. |
041 ## - LANGUAGE CODE | |
Language | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Book Number | KOT |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip...[et al] |
245 ## - TITLE STATEMENT | |
Title | Marketing management |
250 ## - EDITION STATEMENT | |
Edition statement | 13th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc | Prentice Hall of India |
Date of publication, distribution, etc | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | xlvii, |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | COMMERCE |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | General Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha date last borrowed | Price effective from | Koha item type |
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Acharya Narendra Dev College University Of Delhi. | Acharya Narendra Dev College University Of Delhi. | 04/28/2020 | 3 | 658.8 KOT | 26243 | 05/11/2023 | 04/26/2023 | 04/28/2020 | General Books |