Advertising and promotion: an integrated marketing
Belch, George E.
Advertising and promotion: an integrated marketing - 6th ed. - Tata Mcgraw Hill 2003 - xxvi,
0-07-058194-0 430
COMMERCE
659.1 / BEL
Advertising and promotion: an integrated marketing - 6th ed. - Tata Mcgraw Hill 2003 - xxvi,
0-07-058194-0 430
COMMERCE
659.1 / BEL